Sweta Kanoria
Digital Marketing & Communications Consultant
About me

Hello! I’m Sweta, an integrated marketing and communications consultant with nearly two decades of experience working in and with several global multi-billion-dollar organizations like Huawei as well as an SMB across the Middle East, Central Asia & India.
As a strategic marketing and data-driven thinker, I now help brands in the Europe, Middle East & Africa (EMEA) region understand their audiences, create personalized marketing strategies to target those audiences, build brand and reputation, drive engagement and deliver business impact and revenue growth through performance-led initiatives.
Let’s talk and see how to solve your marketing and communications challenge!
Driving outcomes based on your needs
For SMBs / Startups
Does your team lack strategic experience? I can help:
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Build a comprehensive marketing strategy and plan.
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Establish marketing processes, policies and systems.
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Set up structures and provide training and mentorship to your team.
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Set up KPIs for outcomes and data-driven measurement.
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Collaborate with your external agencies if required.
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Equip your team to effectively communicate with the C-suite.
For Large Organizations
Does your team have limited capacity?
I can help:
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Work closely with your team and agencies as required.
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Assess your current processes to improve operational efficiency.
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Run diagnostics on your campaigns to identify areas for improvement.
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Provide actionable recommendations & mentor your team on implementation.
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Support with marketing strategies for new segments, channels or tactics.
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Provide strategic and executional support for major events or activations.
For Agencies
Does your team need to fill a skills-gap?
I can help:
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Work with your team to craft winning proposals that resonate with clients.
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Act as a bridge between the client and your internal teams.
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Bring in skill sets beyond the agency's core competencies.
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Support with complex projects that need advanced project management.
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Support during peak periods that need temporary additional resources.
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Train your team to increase sales and talk the client language.
My areas of expertise

B2B Digital Strategy - Brand & Demand

Thought Leadership

Leads Management Strategy

Events Communication

Content
Creation
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Product Marketing

Paid Advertising Campaigns
